Microsoft continues to "drag" iPad Pro 2020 in a new promotional video about the Surface Pro 7 technology

Microsoft today shared a new ad comparing the Surface Pro 7 to Apple's iPad Pro, which is part of the next Surface Pro 7 versus MacBook ad campaign that began in January this year.

The ad highlights the Surface Pro 7's kickstand, and says that the iPad doesn't have an integrated kickstand option, and Microsoft calls the ‌iPad Pro's keyboard "a lot heavier" than the Surface option. Microsoft also mentioned the dongle, and criticized the iPad Pro‌ to only have a single USB-C port while the Surface Pro 7 supports more ports. "The iPad Pro‌ is just a tablet, while the Surface is a computer and tablet," said the actor in the promotional video. The ad ends with a 12.9-inch Smart Keyboard + iPad Pro‌ combo price of $ 1,348 ($ 999 for the device + $ 349 for the keyboard). While the Microsoft Surface Pro 7 starts at $ 750, and Microsoft says the version used in the ad is $ 880, including the keyboard price. Microsoft's previous Surface Pro 7 ad also compared the tablet to the MacBook Pro, pointing to its touchscreen versus the Touch Bar and calling the Surface Pro "much better gaming device" than. MacBook Pro. Microsoft often likes to position its Surface line as a tablet / desktop experience that Apple can't compete with because they don't have a convertible. Intel has also previously claimed that the touchscreen-based 2-in-1 is better than Apple's Mac M1 in its anti-Mac ad campaign.